Power of Branding and Freedom of Poetry

Maya Angelou once said (I'm paraphrasing) '' the purpose of all life is to be able to live like a poet one day. '' She went on to say that since poets already live like poets, their lives were not a postpone project, but the-ultimate-goal-realized by default.

How many times we have heard of those retirement dreams … the narratives that inevitably start with '' one day I'd like to … '' and continues with a description of one idyllic state or another … a beach house in Key West … playing golf eight hours a day in Arizona … buying a summer house in Florida and moving for good … writing (ah, at long last) that great novel, the chapters of which are lying somewhere inside those moldy cardboard boxes in the basement … to take the oath of chastity and join a monastery or a yoga ashram … take that trip to the Far East … or maybe even to throw itself with passion into a cause that is much larger than one's own limited life, like a political party, a crusade, a fund-raising juggernaut perhaps … on and on.

But underneath it all the aim is to arrive at that sublime state of inner peace and gentleness, something ill-defined but real, fuzzy but warm, a feeling that we feel is our birthright. Underneath it all we do not all point the gyroscopes of our lives to that nebulous state of elation and redemption that we sometimes refer to as '' poetic ''?

The rest is mostly a life-long process of branding ourselves as a desirable product in this increasingly globalized and fickle marketplace.

A brand is a total image with a price, a consistent package with defined and perceived borders. We are engineers. Attorneys. Machinists. Singers. Doctors. Teachers. Experts. Go-to guys. Ministers. Project managers. Historians. Curators. Tank drivers. Chefs. Shrinks. Plumbing … and, yes, Poets. Poets come in branded varieties as well. There is even a '' Poet Laurate '' for the whole United States (for the last few years we were extremely fortunate to have Billy Collins and Stanley Kunits and Ted Kooser as the PT Person).

All branding by definition shuns contradiction and ambivalence like a plague.

Fuzzy logic is fine for hi-tech digital cam-recorders but not for the experts that command healthy speaking fees. CEOs and four star generals are not expected to wear their troubling questions on their sleeves. Researchers at NIH do not get grants and doctors for not knowing what to do in the face of a new virus strain.

If things do not make sense outside a certain framework, then a branded professional knows how not to step outside that framework. A brand provides reproducible solutions to carefully-worded questions. Existentential panic does not command a premium price on the capitalist auction block.

Poetry, on the other hand, is a vulnerable exploration into everything that is left out by branding. It has no guarantees. No guidelines.

You can certainly encourage people to write poems. But I'm not sure at all if you can '' teach '' how to write poetry with the kind of money-back-guarantee bravado that is commonplace for a successful brand.

It is the only Odyssey that each person has to take all alone, go out and wander in the world, meet his demons, take them on one by one, beat them and return home victorious … only to do the same all over again the very next day.

Poetry, to use an analogy that Billy Collins has used in an Alaskan Quarterly Review interview, is like finding something curious sticking out from the sand in a desert and removing all that sand to discover the rest of the intriguing object. In that, poetry represents a vast freedom to rediscover all that is hidden from or by power.

Poetry raises all the in-between states and ambiguities censored by branding. So it is subversive by default.

However in that subversion there is also a deep affirmation of the most basic human value of all – freedom. That's despite the only thing branding can not buy and sell in the marketplace. A brand's power depends only on consumption. Poetry, on the other hand, is free the moment it is produced.

Our world needs more poets get into branded power play. Certainly someone like Leopold Sedar Senghor, a poet who became a statesman, will be remembered for his uplifting and dignified approach to international conflict. And conversely, I hope more branded professionals get into poetry as a way to humanize the market place of good and services.

What if the United Nations held a Poetry Workshop for one day of the year, with mandatory participation for all heads of state?

What if everyone in the world voted for the best Power Poet of the year through the Internet and the winner was declared on Valentine's Day?

Or what if Fortune 500 companies had poetry classes for their managers? Would not that be the ultimate out-of-the-box thinking and problem-solving bonanza on stereoids?

And what would happen if before one country attacked another, the presidents and top generals from both sides were forced to lock themselves in a room and write at least one poem, expressing why they hate the "other guys" and why they must fight? What if those poems were then distributed to the citizens of both nations and the world? Perhaps they would still go on and fight. And otherwise, just a tiny little shivering perhaps, they would not.

Without poetic abilities, branding easily degrades into a repetition of the past. If you are building a bridge, repetition of the past experience might actually be a beneficial discipline since no one wants to re-discover trigonometry every time there is a river to cross.

But in much more complex affairs of the heart, of which I consider international politics to institute just a small subset, the vulnerable freedom of a poem could be the only thing standing between our endangered humanity and the discovery of our birthright freedom – and even perhaps salvation.

The Basics Of Affiliate Network Marketing

"Getting started with affiliate marketing" 5 secrets you must know

By now most of us have heard of network marketing and most of us have heard of affiliate programs. The major understanding network marketing basics much better than affiliate programs. So let's cover a few basics so that you can determine whether network affiliate marketing is of interest to you.

"Getting started with affiliate marketing" secret # 1

Affiliate programs also go by a host of other programs names, all meaning the exact same thing. Whether you find them under affiliate programs, profit sharing programs, referral programs, associate or reseller programs, they are all based on the exact same principle. When you join one of these programs, you receive a special web site link form the company that identifies that web site as yours. It is your job to market the site. When you refer people to your site and they make a purchase, you receive a commission for that sale.

Affiliate programs allow people to create online businesses with little effort. There is no need to worry about warehousing, inventory, employees, insurance or licensing. You are in effect "borrowing" the site for your own profit, since the term, profit sharing programs. These are ground floor opportunities with noticeable potential for profit. Your job is to simply direct the traffic to your site. There is no need for you to ever place a phone call, close a sale, or chase down your friends and family. You receive a commission from any purchase made on your affiliate website.

"Getting started with affiliate marketing" secret # 2

Some affiliate programs will allow you to create your own domain name for the website and use that web address for the site link. This often looks a little more professional and is also easier to use. Affiliate links are easy to recognize, Affiliate website followed by your id "hopefully they should be short links". This is a simple web address followed by a user name. I have seen some affiliate links that are near a mile long, too long to remember and too long for the potential client to rety into their browser should the link fail. Using your own domain name looks more professional and is easier to use.

Now that you are all set up, it's time to start getting traffic to your site. Some people try buying traffic, but pre purchased traffic has its downside. The idea is that a marketing company will guarantee that you will receive a specified amount of traffic to your site within a specified time frame. Enough traffic should play the percentages right and you should end up with sales.

The downfall to pre paid traffic is that most companies pay individuals to click on the web links provided to them. Very few paid traffic companies really do any marketing on your behalf. You might get lucky and someone might actually actually look at your website while they are there, but chances are you'll be paying for a lot of uninterested people to click on your link without any intention of reading the content on the site.

OPT-IN MARKETING "Getting started with affiliate marketing" secret # 3

Now you need to explore marketing methods. We will cover a few methods of affiliate marketing, but there are many more out there. E-mail marketing is popular, but you have pay close attention to the very strict spam laws. Not only will spamming decrease your chances of success and make the entire company look bad, but most affiliate marketing programs will terminate your account and even fine you if you are spamming.

Opt-in e-mail lists are specifically designed to reach a market of your choice. People have to agree to receive the e-mails so there is no chance of being accused of spam. Using e-mail lists can be successful, and wonderfully free, if you can be creative enough to not only get your e-mail opened but to convince the prospect that you have something better than they are probably working on themselves. Using false promises may be attention grabbing, but it is certainly not a recommended method of advertising. Remember that you are in effect a subcontractor for a bigger company. What makes you look bad also makes the entire company look bad, so be careful about the content of your e-mails.

If you really have a good and solid opportunity, and most affiliate programs do, you should be able to have some success with opt-in e-mails. Remember these are people who are looking for the exact same thing you are, success in internet marketing. Not all programs are quality programs, so those that are becoming much easier to market even to those who are already doing their own marketing for something else. Solid companies with marketable products are not the easiest to find.

"Getting started with affiliate marketing" secret # 4

One of the best examples of affiliate programs would have to be Amazon.com. They have a remarkably high success rate because they offer a solid program and have done a lot of the marketing for you with their own advertising. You do not have to introduce a new plan. However, because of its success, there are already over a half a million associates marketing their affiliate site. That's a lot of competition and it may not be the best for the amateur marketer.

Free opt-in e-mail lists that barrage its customers with hundreds of email daily are not effective marketing tools. There are too many e-mails being sent to everyone else to really have much of a fighting chance of getting your email opened and read. Again, you may want to play the statistics game, but you should at least add opt-in e-mail lists that send out only a few ads per day to their subscribers. You will receive higher quality results this way.

One of the best free to join opt-in-e-mail lists comes from SubscribeMe website. Not only is it free to join but they allow you to join a vast amount of lists at once. You will have to confirm your subscriptions as they come through to your mailbox for your ad to run in every possible issue, but they keep the number of ads they send out per day restricted so that there is an opportunity for everyone's to be opened and read .

Again, you will want to be creative with you subject line and really write some quality ads, but this is a good free resource for e-mail marketing. You will also receive e-mails telling you when you can expect your ad to run and in some cases they will tell you how many subscribers they have at present.

COMBINED MARKETING METHODS "Getting started with affiliate marketing" secret # 5

Opt-in email marketing is a solid marketing method for any type of internet business, but they seem to work especially well for affiliate programs. Most affiliate programs are either free to join or are very low cost. Although most free to join programs require an upgraded status in order to receive responsibilities. The low cost of these programs make them desirable for the average person who does not have a lot of capital to sink into a new venture.

When writing an opt-in e-mail ad, be sure to take into account the word limits and line limits. Getting straight to the point and writing attention grabbing ads may take a little time and practice, but they are well worth the effort and can be successful.

Opt-in advertising is not the only method of marketing a person should use, but it can lead to effective advertising when combined with other methods. Not all of these methods are all that expensive and can enhance your marketing efforts to produce results.

When using combinations of methods, it is best to start with a particular method and then gradually add to it as that you have a method of tracking your results. It is senseless to pay for marketing that is not bringing anyone to your affiliate web page.

Some of the better combination methods include, but are not limited to, advertising, pay per click advertising, and rotator web page advertising. Banner advertising can either exist on top of related emails and websites or along the relevant information. Pay per click advertising is an agreed upon bid to major search engines to include your website for keyword searches. Keyword searches vary significantly and it is best to do some research before attempting this method. It can get costly to do keyword search, but it can also be very effective. Rotator ad pages are simply full page advertisements for the same affiliate company that simply rotate the URL link to various participants in the ad. This also can be a fairly low cost and effective method of marketing.

This information and a whole lot more can be found on affiliate site. This website is an independent site that carries a variety of sound information regarding affiliate programs and internet marketing. Their informative articles are a wonderful education for anyone trying to achieve success through online marketing. It's worth a lengthy visit to this site to bone up on all the latest news, reports, and information to make your affiliate marketing plan a success.

A Brief History Of The Traveling Funfair

Fairs in this country have a long and ancient history, deeply rooted in tradition.

The word fair is derived from the Latin 'feria', meaning a holiday and at one time the Romans were credited with the introduction of fairs.

It is now generally accepted that their origins are from pagan customs of the people who first settled this land; their seasonal gatherings held for the purposes of both trade and festivity, contained within them the essential elements of the fair.

The Romans did much to promote fairs by improving trade and communications throughout the country.

During the centuries following the departure of the Romans, many fairs and other festivals were incorporated into the calendar of the growing Christian Church. Charters granted by the sovereign gain the fair legal status and an increasing importance in the economic life of the nation.

Merchants and traders from Europe, the Middle East and beyond were drawn to the great chartered fairs of the Middle Ages bringing with them a wealth of goods.

The sheer number of these fairs, no fewer than 4860 were chartered between the years 1200 and 1400, drew not only merchant but entertainers as well: jugglers, musicians and tumblers – the ancestors of today's showmen.

The Black Death of 1348-49 thought about a new kind of fair. In order to stem the rise in wages caused by the shortage of workers, Edward III introduced the Statue of Labourers. This compelled all able bodied men to present themselly for hire at a stipulated wage. These gathering or burning fairs were held mainly around Michealmas, the end of the agricultural year.

By the early eighth century the trading aspects of the charter fairs had waned and most fairs consistently almost entirely of amusements, acrobats, illusionists and theatrical companies all plied their trade on fairgrounds.

Around this time the first fairground rides begin to appear, small crudely constructed out of wood and propelled by gangs of boys.

In 1868, Frederick Savage, a successful agricultural engineer from Kings Lynn, devised a method of driving rides by steam. His invention, a steam engine mounted in the center of the ride was to transform the fairground industry. Freed from the limitations of muscle power, rides could have made larger, more massive and more heavily ornamented. The showman's demand for novelty was matched by the ingenuity of Savage and other engineers.

In the wake of the steam revolution an amazing variety of new designs and rides appeared. These rides were the forerunners of today's amazing thrill rides, over time innovations such as electric lighting, electric motors, hydraulics etc. allowed rides to evolve into the amazing devices that are seen today at any local fairground.

Pain and Pleasure – The Inspiration For Weight Loss Success

We sometimes feel frustrated because we do not do anything about our weight issues. We become lazy and uninspired to do anything about it. What is that that gets some people moving towards their weight loss goals. We see these people moving and nothing stops them from achieving their goals. Their focus is laser like. Their focus is guiding them to their destination with resolve.

How can you have this type of focus? How can you be inspired to do something about your weight issues?

Pain and pleasure
The key is hidden in your tolerance to pain and what you experience as pleasure. When it comes to weight loss, many people do not act until there is so much pain that it forces them to act. For example, when your doctor tells you that you must lose weight or else you could die what would you do? How motivated is that for you to change? It all depends on what you experience as pain and pleasure.

For some, the pain of innocent death is so painful that the pain and sacrifice of exercise is worth it to stay alive. These people will put off pleasure to experience pain. They will experience pain first and pleasure afterwards.

The wrong order is to experience pleasure first and then pain. This order will keep you overweight and frustrated. Let's see examples as to how this works.

Pain and then pleasure
You might be in a situation where everyone around you is eating unhealthy foods and you want to stay committed to your weight loss goals by avoiding unhealthy foods. The pain of passing up great tasting food is powerful but you do not give in. Not to mention the pressure you'll receive by the offers of food. You'll experience pleasure afterwards knowing that you did not sabotage. You keep your integrity and your self-esteem is maintained if not increased. You do not experience feelings of guilt. Another word for this type of behavior is called delayed gratification. Where you purposefully delay gratifying things that will sabotage you to experience pleasure later.

Pleasure and then pain
Let's take the same scenario and say you wanted to experience pleasure first by eating unhealthy foods. The pleasure in enjoying the taste of the unhealthy food is powerful. So powerful that you do not delay the gratification. As time goes by you feel the guilty of eating unhealthy foods. You feel fat, sluggish and slow. You wonder then why you do not have discipline to say no. This is the experience of feeling the pain afterwards.

The point here is to experience the pain first and then feel the pleasure. Delay gratification is due process. It's essential to apply the technique of pain and pleasure. Practice delaying gratification so that you do not sabotage. That's what it's all about. You must practice this technique to be successful when it comes to weight loss. It's your choice. What are you going to choose?

Josue